The 11 Best Design & UX Posts of All-Time
Every month, we round up our favourite posts of all-time on topics ranging from content marketing and social media to analytics and CRO. We delve into everything you need to get your startup the attention and traction it deserves!
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So, without further ado, here are our 11 favourite design and UX posts of all-time.
This post from Elle Luna, Design Lead at Mailbox speaks to her transition from working as a designer at IDEO to her leap into the startup scene. These are two completely different worlds even though many think that design is the same no matter where you are.
Key Takeaway: "Design isn’t simply making things look pretty, design is about creating a vision for tomorrow."
Daniel Burka, design partner at Google Ventures goes where few to dare and shines a light on how startups compensate designers.
Key Takeaway: "Put design and engineering salaries on par... It shows that the company values design as much as engineering."
This running list of ideas that you can try out on your projects boasts an impressive 55 suggestions making it a heavyweight in the areas of learning more about customer conversion and usability.
Key Takeaway: "If your pages will scroll, try to establish a visual pattern or rhythm that the user can learn and rely on to read further down."
From the mighty UX Magazine comes this article on working with competing priorities when everything feels essential or when you are under the gun to get your product out to market.
Key Takeaway: "It isn't possible to comprehend what good UX means in your case until you have dedicated users."
A spiffy website that demonstrates Google's HEART framework and how you can use it to set and monitor your goals and metrics. *Includes a handy worksheet as well.
Key Takeaway: "Google's HEART Framework helps measure the quality of user experience."
A creative and fun read that speaks to how similar a miserable visit to the doctor's office can be to the pitfalls that users can experience when using a ill-designed product.
Key Takeaway: "Design your product with this question in mind: How will my app make people feel?"
Smashing Magazine offers up this article which crowdsources the question, "You’re not practicing lean UX if?”
Key Takeaway: "Rules are for practitioners who don’t really know the value of this process, while principles demand wisdom and maturity."
Here's some straight talk from several User Experience designers on what UX is not and some solid myth-busting around this role and its responsibilities.
Key Takeaway: "We’ve reached a level of technological maturity where functional just isn’t good enough....It’s how we engage people and the respect and value we provide to them that will separate the wheat from the chaff."
Sure. It sounds a little bit like anarchy, but photo editing and drawing app PicsArt used this tactic and were able to gain 60 million downloads from this play. Yes. You read that correctly. 60 million downloads!
Key Takeaway: "What's the best way to make sure customers will choose your product? Ask them what they want, and then give them exactly that."
An important article that demystifies the many roles bandied about. UX, UI, Visual Designer, Interaction Designer among others are all all covered in this article. Job descriptions from heavy hitters like Apple, Pinterest and Google are also included to help illustrate the skills and experience required for each.
Key Takeaway: "A given design problem has no single right answer."
This infographic on the KISSMetrics blog offers up the rainbow-tinted secret sauce for how to use color to influence purchase behaviours.
Key Takeaway: "When marketing new products it is crucial to consider that consumers place visual appearance and color above other factors."
Photo Credit: jm3 on Flickr