If you think that social media managers just get paid to sit around refreshing Twitter all day, let me take this opportunity to correct you. We also refresh: Facebook, Instagram, LinkedIn, Quora, Reddit, And sometimes even Google+! The task of managing social media for a brand is becoming increasingly complex. Those with this role are [...] Read More
You’ve got your business set up with the essentials: a clear business plan, a fantastic idea that you know will sell, and a space on social media carved out for yourself. All you need now is a loyal army of followers. Really, in a nutshell what you need is to go viral.
Making friends. It starts at our first play date. Evolves onto the playground. Carries us through to frosh week and follows us into our career. Of all the survival skills one doth possess in life – making friends is an invaluable talent. So what happens if you really suck at it? Or if you just [...] Read More
If you go to a restaurant and are served a bland meal, would you be happy if the manager offered you more of that same disappointing food in an effort to make it better? Of course not — you’d want to go to a different restaurant and eat better food. More is not always a [...] Read More
It’s 9:50 Tuesday morning. You normally publish your company’s weekly blog post at 10AM. You let out an exasperated sigh as you realize that, yet again, there will be no blog post going live this week, and there probably won’t be one next week, either. After all, the reason that this week’s post never got [...] Read More