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How to Effectively Use Social Media to Offer Stellar Customer Service as a Startup

How to Effectively Use Social Media to Offer Stellar Customer Service as a Startup

Year-after-year, customers are expecting better service. They want your attention at the drop of a hat and if your team doesn’t have the bandwidth (or funding) to dedicate to customer service, it’s difficult to compete with big brands offering integrated customer service at multiple touch points. Don’t be intimidated! Regardless of the size of your […]

The 10 Things I Learned From Reading 100 Days of Growth

As a startup founder, you encounter a whole lot of advice when it comes to growth hacking. But the truth is this: when you’re in the thick of the daily grind, a lot of that advice goes straight over your head. That is, until you start identifying patterns. Advice that’s consistently repeated; ideas that recycle […]

The Role of the Editor in Content Marketing is More Important Than Ever Before

I may be a bit biased in writing this post, but a strategic Content Editor could quite possibly be the most important communications professional you ever bring on to work in your organization. Really. It’s true. No, this isn’t a blatant missive to justify my job here at Onboardly. Content is the new SEO. It’s […]

Top Leadership Styles of Tech Giants (And Those That Embody Them The Best)

“Management is doing things right; leadership is doing the right things.” –Peter Drucker The leadership style at an organization of any size can be the ultimate deal breaker between success and failure. From the mailroom to the top corner office, everyone is touched by a company’s leaders at some point, even if they don’t know […]

Take the Stage: How Speaking Gigs Can Grow Your Startup (and How to Get Started)

Okay, so you’re not a thought leader yet. But you’re ready to rise above the noise and start driving the conversation forward in your startup’s industry. You’ve got great ideas and experiences to share and you’re anxious to be heard. Well then, it’s time to take the stage. There’s no better way to fast track […]

It’s Not Just Dick Pics + Tweens: How to Make Snapchat Profitable for Your Brand

Hi, my name is Crystal and I am a Snapchat addict. It’s been a long road, one that involved many unflattering angles that only my best friends were fortunate (some would say blessed) enough to see, too many accidental snaps (sorry famous YouTuber that accidentally got a snap of my cat that one time), and […]

Building Your Startup’s Content Marketing Newsroom

Content is a key component of nearly everything when it comes to startups: from your launch strategy to ongoing promotion, and garnering PR to building a loyal following. It’s content that gets potential buyers to your startup’s website and keeps them there. It’s content — not advertising — that builds your thought leadership, sells your products […]