Know the Facts Before You Pitch the Journalist


You did it. You broke the cardinal rule of PR. I’m sure it wasn’t really your fault. Time wasn’t on your side. Your reliable contact was on vacation. Investors were on your back, pushing for you to take the plunge. And yet despite your better judgement, you hit send on that unresearched, Arctic chill pitch [...] Read More

7 Startups to Watch from #Startupfest 2014

photo: Dominick Gravel,

One of the highlights of my summer is always the International Startup Festival held in beautiful Montreal, Canada. Their world class event was designed to give up-and-coming startups the opportunity to hobnob with industry elite, fast-tracking the opportunity for feedback, serendipitous connections and – ultimately – awareness. For the second year in a row I [...] Read More

Get FREE Access to our Inbound Marketing Course

Subscribe to our blog and we'll send you the first three sections of our $99 Inbound Marketing course: Acquiring Customers Through Blogging. Plus, you'll get expert tips on startup PR, Content Marketing and Social Media delivered right to your inbox (we never spam). You'll learn how to:
  • Create a targeted, strategic keyword list.
  • Develop the personas and voice of your blog.
  • Identify the perfect blog audience.
  • Plus, you'll get inbound marketing tips from the experts!