Posts by: Shanelle Mullin

    How to Not Suck at Hootsuite


    If you think that social media managers just get paid to sit around refreshing Twitter all day, let me take this opportunity to correct you. We also refresh: Facebook Instagram LinkedIn Quora Reddit And sometimes even Google+! The task of managing social media for a brand is becoming increasingly complex. Those with this role are [...] Read More

    The 17 Best Growth Hacking Posts of All-Time


    Every month, we round up our favourite posts of all-time on topics ranging from content marketing and social media to analytics and CRO. We’ll cover everything you need to get your startup the attention and traction it deserves! Before 2014 is up, you’ll be a startup marketing superstar! We’ll make sure of it. So, without [...] Read More

    How to Not Suck at Organic SEO


    The first page of Google — it’s the Holy Grail of search engine optimization. The prize is so tempting, in fact, that I have seen people go to some pretty outrageous lengths to reach that coveted spot. But the thing I’ve come to realize about SEO (organic SEO, in particular) is that it’s a lot [...] Read More