Crystal Richard

Weaksauce Headlines and Other PR Pet Peeves from an Industry Insider

Weaksauce Headlines and Other PR Pet Peeves from an Industry Insider

Of the many things we’re incredibly proud of here at Onboardly, one thing that we commonly find ourselves sharing with current clients, prospective clients, and heck, even on Twitter – is how proud we are of the fact that after nearly four years in the industry, we’ve made far more friends than enemies with the […]

It’s Not Just Dick Pics + Tweens: How to Make Snapchat Profitable for Your Brand

Hi, my name is Crystal and I am a Snapchat addict. It’s been a long road, one that involved many unflattering angles that only my best friends were fortunate (some would say blessed) enough to see, too many accidental snaps (sorry famous YouTuber that accidentally got a snap of my cat that one time), and […]

Unicorns, Zombies, and Startup Boy Bands: Lessons From Startup Fest

What do unicorns, zombies, and Startup Boy Bands all have in common? They were all recurring themes at this year’s Startup Fest, held for a fifth year in Montreal from July 15th to July 18th.  The sold-out event brought startup enthusiasts and instigators alike from all over the world to the Old Port for an […]

How to Get PR for Your Kickstarter Campaign

Killer PR buzz around your Kickstarter campaign is one of the contributing factors to a fully funded and successful campaign. While many are newsworthy right out of the gate, there are hundreds of really great products being launched on Kickstarter that just need a little (okay, a generous) push into the spotlight to succeed. So […]